Vilnius-based Guideless has raised €1 million in pre-seed funding in a round led by Superhero Capital, with participation from FIRSTPICK VC and Vinted executives Thomas Plantenga, Vytautas Atkočaitis and co-founder Mantas Mikuckas. The startup develops software that uses AI to turn recorded workflows into editable training guides, including written instructions, visual annotations, transcripts and voice narration in more than 40 languages. The company will use the funding for product development, hiring and expansion into the UK, wider Europe and the US.
Companies burn huge amounts of time and money on the repetitive, low-value work of creating extensive training materials for various software programs and workplace functions, only for employees to avoid this documentation altogether and request help from colleagues or raise support tickets. Addressing specific questions and keeping the knowledge base updated is repetitive, costly, and needlessly cumbersome for everyone involved. The largely untapped market encompassing training, knowledge management, and AI-driven workflow automation is predicted to be worth over $21.5 billion by 2031, yet lacks a centralized, modern way to capture workflows, audit them, and surface inefficiencies.
Guideless’ platform uses AI to properly document how work is performed across any kind of business software. The person who already knows a workflow simply performs it while running Guideless, which automatically captures each relevant step. The AI generates the visual sequence, writes and refines text instructions, adds highlights and zoom effects, generates a transcript and captions for its natural-sounding narration, and applies company branding. The prepared content is then ready to share, embed, or export.
Evaldas Bieliūnas, CEO and co-founder of Guideless, said, “Leading commercial teams and onboarding employees across multiple countries for over a decade, including at Vinted Go, I saw firsthand how much time and money gets wasted on inefficient workflow training. Another standard documentation tool wasn’t going to solve this, so we designed Guideless to convert every workflow it captures into structured operational context, eventually forming an evolving memory layer that preserves institutional knowledge as teams, tools, and processes change. AI unlocked Guideless’ potential to become the default workflow intelligence layer for software-driven organizations, and now we provide training to employees, customers, partners, and AI agents based on a single source of truth.”
Every Guideless tutorial consists of a series of fully editable individual steps, making it easy to update, duplicate, translate, and adapt for different audiences. Using Guideless, companies create and update training documentation up to 10x faster. It combines browser-based capture, computer-vision step detection, generative AI, and multilingual text-to-speech into a single automated pipeline. Narration covers over 40 languages, and the list keeps growing, so a single captured workflow becomes fully localized training for every market, without needing to re-record.
“Workflow and training automation is going to be a huge market over the next decade, but most of the current tech isn’t forward-thinking enough to get there. We backed Guideless early because they do more than eliminate the grunt work of creating and updating training videos — they’re fixing problems companies don’t yet realize they have. That’s why they’ll lead this new wave of workplace training,” said Audrius Milukas, Partner at Superhero Capital and lead investor in the round.
As it accumulates workflow knowledge, Guideless is becoming an operational memory layer for individual businesses as they scale and evolve. Because every guide is captured at the step level rather than as a single fixed recording, the same operational context can double as reliable, up-to-date context for AI agents, letting them understand how a specific company actually operates instead of relying on old routines and entrenched ideas about how work should be done.
Thomas Plantenga, Group CEO of Vinted and angel investor, said, “My decision to back Guideless came down to Evaldas and his team’s admirable track record and the real results I’ve seen firsthand. Vinted was an early adopter of the platform, and it’s transformed and maintained our extensive knowledge base ever since. We used to spend weeks manually rebuilding guides after UI updates, and now those same updates happen quickly with minimal manual oversight. I’ve seen the team’s resourcefulness and potential up close, and I believe in where Guideless is headed.”
Guideless was founded by Evaldas Bieliūnas and Dovydas Remeika, who were frustrated by the bloat and manual drag of standard documentation tools. Bieliūnas is a startup veteran who worked as Director of Business Development at Vinted Go, while Remeika spent over a decade building enterprise software for banks and large organizations. The duo soft-launched Guideless in late 2025 and incorporated the company in June 2026.
Guideless currently has 3,000+ users with paying customers across 15 markets. It’s used by teams at Vinted, Masan Consumer Holdings, Nevada Hospital Association, and hundreds of other companies across industries. This funding round will accelerate product development, international market expansion, and team growth, all in support of the company’s overarching goal to evolve from a documentation tool into a context-aware, format-agnostic operational knowledge platform.
Read the orginal article: https://arcticstartup.com/guideless-raises-e1m-pre-seed/
