As part of our ongoing country deep-dive series, we turn our focus to Latvia and spotlight 10 promising early-stage startups shaping the country’s next wave of innovation. Founded between 2021 and 2025, these companies reflect the breadth of Latvia’s emerging tech ecosystem, spanning AI, FinTech, defence, logistics, SaaS and sports management. All data referenced in this listicle has been sourced from publicly listed data.
The selection is presented in alphabetical order and highlights startups that have already secured early funding, defined clear product directions and are positioning themselves for further growth, both locally and internationally. Together, these companies have raised over €6 million, signalling increasing investor confidence in Latvia’s early-stage pipeline and the ambition of its founders.
While still at relatively early stages, each company demonstrates a focused value proposition, early traction or sector-specific innovation that places it firmly on the radar as Latvia continues to strengthen its presence on the European startup map.
Founded in 2025 in Riga, Desktop Commander is building AI-powered desktop automation technology designed to execute tasks directly on a user’s machine. Its desktop AI agent can read files, run terminal commands, manage the filesystem, interact with Git and browsers, and automate complex workflows, all through natural language. Users can organise folders, build apps and knowledge bases, and coordinate multiple tools from a single chat interface, while choosing their preferred model per task, including Opus, GPT, Gemini or a local model for added privacy.
The team initially launched with an MCP server and recorded over 300k downloads on Claude Connectors alone, using early traction to refine the product before releasing the full Desktop Commander app. To date, the startup has raised €1.1 million as it positions itself as a practical AI agent that goes beyond chat, giving users direct system-level automation capabilities.
Founded in 2023 in Riga, Emotsy is building an audience-ownership platform designed to help creators convert social followers into owned communities through email and messenger channels. Powered by behavioural AI, the platform focuses on fan capture, personalisation and automated communication, enabling creators to build direct relationships outside algorithm-controlled platforms. Users can turn followers into owned contacts, gain behavioural insights and automate campaigns from a single interface.
Emotsy offers real-time audience insights into intent, loyalty and engagement patterns, alongside smart segmentation based on behaviour, purchase signals and activity. Its tools include automated email and chat journeys triggered by user actions, as well as flexible campaign builders designed for quick deployment. The startup has raised €292.5k to date and is developing the platform alongside early design partners as it shapes the next generation of creator audience tools.
Founded in 2024 in Riga, Fluxy.One is a B2B SaaS platform helping European SMEs and exporters create and manage Digital Product Passports in line with the Ecodesign for Sustainable Products Regulation. From 2027, products and raw materials without a compliant Digital Product Passport will be banned from the EU market, with buyers already prioritising DPP-ready suppliers ahead of 2026. Fluxy.One automates the creation, hosting and lifecycle management of DPPs by extracting and normalising data from certificates, invoices and technical files into standardised JSON-LD, published via GS1 Digital Link QR for global interoperability.
The platform supports product-level, batch-level and unit or serial-level implementation, enabling full supply chain traceability across sectors. Features include no-code onboarding, multilingual localisation, versioning and audit trails with 20 to 25-year retention, automated compliance checks covering RoHS, REACH and related standards, and API integrations for scalable deployments. Fluxy.One has raised €750k to date as it positions itself as a compliance infrastructure layer for the European Green Deal era.
Founded in 2023 in Riga, Hopted is a SaaS company enabling automated, real-time data movement between Google Sheets and business applications. Designed initially for e-commerce teams, the platform connects spreadsheets directly to marketplaces, advertising platforms, accounting tools, CRM and ERP systems, allowing users to import live data, automate ETL and reverse-ETL processes, and even push updates back to connected apps directly from Google Sheets. By embedding into existing spreadsheet workflows, Hopted enables teams to build real-time reports, manage bulk edits and create a single source of truth without advanced technical skills.
Hopted also integrates AI-driven capabilities, including an agent that can analyse sales data or detect issues such as missing listing bullet points on Amazon, while leaving final decisions to the user. The platform eliminates repetitive CSV downloads and manual uploads, replacing them with automated syncing and workflow configuration in minutes. To date, Hopted has raised €431k as it positions itself as a productivity layer for teams relying on spreadsheets to track KPIs, reporting and operational processes.
Founded in 2022 in Riga, Hyperscan is building an AI-powered talent screening platform designed to automate the parts of recruiting that typically require manual judgement. The product lets teams scan LinkedIn search results at scale, enrich profiles with additional workplace context, and run custom yes or no criteria across each candidate, such as “Has Series B experience?” or “Relocated before?” before highlighting the best matches and exporting shortlists.
Hyperscan positions itself as a way to find candidates LinkedIn filters cannot easily reach, turning unstructured profile data into a structured, filterable spreadsheet while allowing users to review the AI’s reasoning behind each answer. The company says it has scanned 4,310,307 LinkedIn profiles to date, saving teams 49,654 hours of manual review, and it offers access to 1 billion+ real-time profiles with a free 2-week trial. Hyperscan has raised €952k so far.
Founded in 2024 in Riga, Natrix is developing a modular unmanned ground vehicle designed for both military and civil support operations. Built in collaboration with armed forces, National Guard professionals and industrial designers, the platform is engineered to operate in extreme environments, providing logistics, evacuation and autonomous support functions. Its use cases include last-mile delivery of food and ammunition to frontline units, heavy gear transport to reduce physical strain on soldiers, and CASEVAC operations to evacuate personnel while minimising risk to medics and support teams.
Alongside logistics and evacuation, Natrix is also working on ISTAR capabilities to enhance battlefield awareness and operational efficiency. The company combines rugged hardware engineering with in-house software development, enabling its UGVs to navigate complex terrain, detect and avoid obstacles, and execute missions with precision. Natrix has raised €250k to date as it advances its modular robotics platform for defence and dual-use applications.
Founded in 2024 in Riga, POSfinance is a financial services company providing SMEs with access to flexible revenue-based financing. The company offers funding from €5k to €25k with terms ranging from 3 to 12 months, allowing businesses to receive up to 25% of their annual revenue. Unlike traditional loans, repayments are automatically adjusted based on weekly income, with 5% to 25% of weekly revenue allocated to servicing the financing.
Designed for SMEs with regular revenue turnover, POSfinance enables companies to secure working capital for supplier payments, inventory, goods, services or marketing activities. Businesses can receive an indicative offer within 2 hours, with automatic weekly repayments that increase or decrease in line with sales performance. To date, POSfinance has raised €275k as it positions itself as a flexible alternative to fixed-payment lending.
Founded in 2022 in Riga, swotzy. is building a shipping hub designed for growing e-commerce businesses looking to optimise last-mile operations. The platform connects online stores with multiple carriers, allowing merchants to compare rates side by side, switch services instantly and manage all deliveries from a single interface. By aggregating shipment volumes across more than 1,000 e-commerce businesses, swotzy. enables users to access discounted rates and claims savings of up to 65% on shipping costs.
The software supports automated label generation, bulk printing, smart shipping rules and API-based integrations, helping teams move from checkout to delivery with minimal manual work. Merchants can import orders via CSV, connect their stores directly or automate workflows end to end, including customs documentation and tracking. swotzy. has raised €890k to date as it scales its shipment management solution for fast-growing online retailers.
Founded in 2023 in Riga, THEO is a positioning intelligence platform built for brand strategists who need a structured view of their competitive landscape. Instead of piecing together insights through manual research and scattered AI prompts, THEO maps category landscapes from a brand’s perspective and evaluates competitors through a consistent framework, combining messaging analysis with operational context such as growth phase, pricing positioning, business model and geographic scope.
The platform systematically identifies relevant competitors based on the user’s website and region, then produces a 12-section intelligence profile for each one, including alignment scoring across dimensions like audience, problem, solution and positioning. It also supports side-by-side comparisons across 16 dimensions to reveal converging claims, emerging innovation signals and potential white space, with an EU-hosted, privacy-by-architecture approach. THEO has raised €507k to date as it builds out deeper positioning tools and integrations that let teams query their intelligence inside ChatGPT or Claude.
Founded in 2023 in Riga, Tournated is an all-in-one sports management software platform designed to help sports organisations launch and manage their own digital ecosystems. The solution enables leagues, clubs and tournament organisers to operate under their own domain and branding, with full control over data, formats and features. From entry management and automated scheduling to draws, results, rankings and analytics, Tournated centralises the operational backbone of sports competitions into a single platform.
The company reports working with 300+ organisations across 50+ countries, supporting more than 70k athletes and 6.5k+ tournaments. Tournated aims to streamline administration and reduce manual workload, claiming to save organisers up to three hours per day through automation and smart tools. The startup has raised €682k to date as it scales its sports league and tournament management infrastructure globally.
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Read the orginal article: https://www.eu-startups.com/2026/02/latvias-next-big-thing-10-early-stage-startups-gaining-momentum-in-2026/
