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Home COUNTRY SCANDINAVIA&BALTICS

Vilnius-based MELP raises €1.25 million to expand employee well-being platform in the UK

EU Startupsby EU Startups
September 12, 2025
Reading Time: 2 mins read
in SCANDINAVIA&BALTICS, UK&IRELAND, VENTURE CAPITAL
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MELP, an employee well-being platform, has raised €1.25 million in a new investment round led by Coinvest Capital and supported by business angels. The fresh funding will be used to strengthen the company’s position in the UK market.

The platform, launched in 2022, enables employers to engage their workforce through personalised benefits, internal communications, recognition programmes, and discounts from various providers. Its name stands for Medical services, Employee benefits, Lifestyle & Longevity, and Protection. MELP is certified to the ISO 27001 standard for information security.

Since its previous funding round in January 2024, MELP has expanded significantly. Its user base has grown from 16,000 to 68,000, and sales have increased more than 2.5 times. In 2025, the company signed an agreement with LTG Group companies to serve over 5,000 employees and implemented an international contract with Affidea Group across 15 European countries, providing access to more than 10,000 employees in 16 languages.

“The company is expanding not only geographically but also by successfully enhancing its functionalities and focusing on innovation through the use of artificial intelligence – from task automation to an interactive intranet for employees,” said MELP co-founder Robertas Šaltis. “The MELP e-shop service, which allows employees to independently select additional benefits, is also growing rapidly – we project €3 million in sales through our employee benefits marketplace in 2025.”

Šaltis added that the previous investment helped the company grow across the Baltic states and test other European markets. He noted that most of the new capital will go towards developing operations in the UK, particularly with mid-size companies employing frontline workers.

“Some teams simply stick to their established strategic goals, while others are able to adapt and revise those goals as the environment changes. I believe the MELP team belongs to the latter group, and their ability to respond appropriately and in a timely manner is one of the key reasons behind the company’s impressive growth. The founders’ experience and the team’s competencies have allowed them to identify and capitalise on opportunities in surrounding markets, without expending resources on less familiar territories. They have also recognised the potential offered by AI, and today MELP is equipped with valuable experience and the right tools for the next leap. We wish them continued success,” said Viktorija Trimbel, Managing Director at Coinvest Capital.

Coinvest Capital contributed €800,000 of the total raised. The fund, established by Lithuania’s national development bank ILTE, invests in promising European startups that create value for the Lithuanian market. Since its inception, Coinvest Capital and its partners have invested in 49 startups and exited six, deploying more than €57 million in venture capital.

MELP is already used by companies such as Ignitis group, Nortal, IKI Lietuva (Rewe group), Atea Baltic, Volvo Lithuania, City Service, and Vilnius City Municipality.

Read the orginal article: https://www.eu-startups.com/2025/09/vilnius-based-melp-raises-e1-25-million-to-expand-employee-well-being-platform-in-the-uk/

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