In this episode of the EU-Startups Podcast, we sit down with Bianca Zwart, Chief Strategy Officer at bunq, a Dutch neobank redefining what modern banking looks like. Bianca’s journey is a testament to adaptability and ambition—starting from answering support tickets, she has risen to lead strategy at one of Europe’s most innovative financial institutions.
Founded in 2012 and headquartered in Amsterdam, bunq is an online bank designed for a digital-first world. Unlike traditional banks, it prioritises user experience and innovation, offering features like real-time payments, instant money transfers, and customisable sub-accounts for budgeting and savings goals. Beyond convenience, bunq integrates sustainability into its banking model, allowing users to plant trees with every transaction. Its open API also enables developers to create third-party applications and integrations, further enhancing the banking experience.
With over €358 million in funding and a valuation of $1.85 billion, bunq proves that profitability and a user-first approach can go hand in hand. Today, Bianca shares what makes bunq different, how it continues to challenge the status quo, and the lessons she has learned from scaling a fintech in a highly competitive and regulated market. She also offers insights into the future of digital banking key advice for professionals forging unconventional career paths, and much more.
Video version of episode 104
Audio version of episode 104
Key takeaways
- bunq’s culture encourages questioning the status quo and prioritising user needs.
- User feedback is essential for improving banking services and products.
- bunq’s business model focuses on profitability before scaling, ensuring a sustainable approach.
- A growth mindset is crucial for success in fast-paced environments.
- Leadership is about matching problems with the right people.
- bunq aims to be a global bank that adapts to local realities.
- The importance of hiring the right talent cannot be overstated.
- Bianca believes in challenging conventional wisdom and embracing discomfort for growth.
- True success lies in the journey and the person you become, not just the end goal.
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Read the orginal article: https://www.eu-startups.com/2025/02/eu-startups-podcast-episode-104-bianca-zwart-chief-strategy-officer-at-bunq/
