Radlett-based Jam 7, creator of the Agentic Marketing Platform (AMP), has closed its €312k Seed funding round in order to transform how B2B tech companies innovate, compete and grow – this round places its valuation at a whopping €10.4 million.
The round was led by Stephen Altman, Founder of New World Private Equity Partners.
“This round isn’t just fuel, it’s validation,” said Mitchell Feldman, CEO of Jam 7. “It validates the belief that marketing can be smarter, faster, and more effective when human creativity is amplified, not replaced, by AI. AMP gives ambitious brands the strategic edge they have been missing.”
Founded in 2023, Jam 7 aims to reshape the marketing landscape with its AMP offering, a central marketing brain that claims to fuse human expertise with AI precision. Built for B2B tech brands, AMP reportedly enables faster decision-making, campaign execution at scale, and measurable marketing impact directly tied to business outcomes.
AMP is a hybrid system combining multiple specialised AI agents with human oversight (Growth Agents). The AI agents focus on discrete functions – such as content generation, SEO, PPC (paid advertising), analytics, social frameworks, and organic growth – while the Growth Agents provide oversight, ensuring brand alignment, compliance, and overall strategic clarity.
AMP emphasises three core value-propositions: Faster Decisions, Greater Efficiency, and Smarter Execution. Examples of these are: moving from planning to production in days rather than months; automating repeatable tasks so internal teams can focus on strategy; and refining targeting, messaging and spend as campaigns grow.
In terms of what they provide concretely, Jam 7 supports various marketing-services/modules:
- Product-Market Fit (validating market need, refining messaging)
- Brand & Positioning (story alignment, consistent differentiated market position)
- Marketing Strategy (data-led strategy engine, planning, prioritisation, OKRs)
- Campaigns & Content (fast generation of conversion-focused assets across channels)
- Web Development (performance-driven UX, scalable copy, clear messaging)
- Organic Growth (SEO, social frameworks, content mapping)
- Paid Advertising (smarter creative & targeting, real-time optimisation).
They claim metrics such as 60% Faster GTM launch speed across campaigns, 20× Faster content creation with AMP, and 70% of customers see CAC drop in < 90 days. Early adopters report up to 300% more campaign output and triple-digit lead growth.
Pilot customers include SS&C Blue Prism, with ten additional companies now trialling the platform.
Stephen Altman, Founder of New World Private Equity Partners, said, “What excites us about Jam 7 is their vision and execution. AMP tackles one of B2B’s most pressing challenges: how to scale marketing with consistency and commercial impact. Mitchell and his team are building something uniquely powerful.”
With the Seed round secured, Jam 7 will launch AMP with its first enterprise customers in Q2 2026, while expanding its portfolio of AI-powered agents. New modules will include content intelligence, customer insight, and campaign optimisation, alongside the ability to generate multi-modal content such as imagery and video.
Read the orginal article: https://www.eu-startups.com/2025/09/british-startup-jam-7-secures-seed-investment-to-innovate-b2b-growth-with-its-agentic-marketing-platform/
