Berlin-based Miss Moneypenny Technologies, the company behind the SaaS Wallet Studio platform, announces an €7.3 million Seed round to further its global growth strategy and market expansion.
The funding round was led by European VC Firm Earlybird, with early-stage investor b2venture joining the round.
“Insurance and similar industries lose billions due to fragmented, inefficient, and outdated customer interactions—frustrating businesses and users. The era of the app as the epicenter of digital interaction is over—and for many industries, it never even truly began.
“Wallet Studio transforms wallet cards into seamless, intelligent access points, bridging the gap between businesses and their customers. This isn’t a workaround—it’s the missing piece that brings digital engagement to life, seamlessly connecting existing tools and channels,” said Anna Bojic, Co-founder & CEO.
Founded in 2024 by Anna Bojic, Vinh Hoi Le Chau, and Marc Lampe, Miss Moneypenny Technologies’ Wallet Studio leverages the potential of Apple Wallet and Google Wallet to help businesses create dynamic customer interactions. Wallet Studio enables companies to enhance customer engagement and realise measurable results and cost savings.
“Wallet Studio is fundamentally changing how businesses interact with customers. By transforming digital wallets into dynamic engagement tools, they set the stage for a new era of customer connection. We believe this tech will revolutionise business-customer interactions and reshape cross-industry engagement strategies,” said Dr Christian Nagel, an early investor in neobank N26 and Co-founder & Partner at Earlybird.
Digital wallets are booming – with over 4 billion people worldwide using wallets, e.g. for daily payments or boarding passes (according to figures provided by Earlybird).
Traditionally, wallet cards have been static, with limited features. Wallet Studio looks to elevate the standard wallet card to a dynamic, interactive engagement layer, innovating customer interactions by enabling real-time communication, efficient data collection, and personalised services—all while reprotedly reducing costs and simplifying processes.
“Wallet Studio is redefining how enterprises engage with their customers—offering a scalable, no-code solution that’s both powerful and easy to implement. Their traction with global brands and the team’s deep expertise convinced us of their potential to lead this emerging category. We’re proud to support their next phase of growth,” said Gerrit Jurilj, Partner at b2venture.
Wallet Studio enables businesses to use it as communication and access tools to connect seamlessly and effortlessly with customers. Wallet Studio has already empowered global companies like HDI, SIXT, and Zurich Insurance to transform their customer experiences and customer-facing processes.
By integrating Wallet Studio’s advanced mobile wallet cards, these brands have taken advantage of engagement rates that reportedly peak at 80%.
“Our aim is to offer the option of a digital insurance card for every customer, across every policy. This initiative not only aligns with our commitment to customer centricity but also presents a promising business model for Zurich. We are dedicated to driving this forward because we truly believe in its potential,” says Joel Agard from Zurich Insurance.
“Wallet Studio’s technology seamlessly complements our customer engagement ecosystem, making it easier for us to build loyalty through a seamless, customer-centric experience,” said SIXT CEO, Alexander Sixt.
Read the orginal article: https://www.eu-startups.com/2025/04/miss-moneypenny-technologies-raises-e7-million-for-its-saas-wallet-studio-platform/
