London-based LAVOIE, a premium e-mobility company backed by McLaren Applied, announced on Thursday that it has acquired bankrupt Amsterdam-based premium e-bike manufacturer VanMoof.
The announcement comes a few days after Istanbul-based BinBin, a micro- and shared-mobility provider, submitted a non-binding offer to acquire VanMoof.
The Agreement
According to the agreement, LAVOIE and McLaren Applied will provide stability to VanMoof’s operations through their acquisition.
They will then combine their premium capabilities to create a next-generation e-mobility business, establishing a premium e-mobility offering.
The strategic move is part of LAVOIE’s global growth strategy to redefine premium e-mobility and transform movement in busy urban areas for a more enjoyable, active lifestyle.
The expansion will include e-bikes in addition to LAVOIE’s existing e-scooter operation, creating a synergy that aims to redefine urban mobility through automotive engineering.
This acquisition will allow this expanded company to tap into the leadership of McLaren Applied.
Nick Fry, Chairman of McLaren Applied, says, “The acquisition of VanMoof underscores our commitment to strengthen and grow our world-leading e-mobility business. We see a huge potential to transform the way people travel around the congested cities of the world more actively and enjoyably.”
“This exciting deal helps us to accelerate global growth, allowing us to increase the scale and quality of products and services we can offer to our customers. We are fully committed to being leaders in manufacturing premium e-mobility products that are redefining the category with each ride,” he adds.
LAVOIE: Subsidiary of McLaren Applied
LAVOIE, a subsidiary of McLaren Applied, is on a mission to improve personal mobility.
The UK company says it combines premium automotive heritage with engineering and science to innovate products that enhance personal transportation.
The e-mobility company aims to revolutionise urban mobility with high-end design and superlative performance, establishing itself as a major player in the premium e-mobility market.
Eliott Wertheimer, CEO of LAVOIE, says, “With its next generation of e-bikes, smart technology, innovative design, and loyal customer base, VanMoof and Lavoie fit together perfectly. VanMoof has 190,000 customers globally and our commitment is to continue to keep those riders on the road whilst we stabilise and efficiently grow the VanMoof business and continue to develop its world-class products.”
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