Camera Intelligence, a British company building an AI-powered camera system for content creators and businesses, today announced the closure of its €1.7 million Seed funding round.
The round, which included investment from venture capital firms Betaworks, F4 Fund, Next Wave via Flybridge, 7pc ventures and Digital Catapult, will accelerate the development of its integrated AI-native camera and content editing solutions.
“Producing engaging, high-quality content is a necessity for solo creators and small businesses – but they are already stretched thin and juggling multiple business demands. Content creation tools are fragmented, and users producing social media content for the first time struggle with steep learning curves for both mirrorless camera operation and editing software,” said Vishal Kumar, CEO of Camera Intelligence.
Founded in 2021, Camera Intelligence is integrating an intelligent LLM-driven AI assistant directly into a Micro Four Thirds mirrorless camera, which connects to smartphones. This funding will fuel the company’s mission to empower creators and businesses with intelligent camera solutions to simplify the complex process of producing high-quality content.
In the near future, this will allow users to control camera functions through voice commands, eliminating the need to navigate complex menus. The LLM is also able to orchestrate local content editing tasks like colour grading and style selection.
By utilising the latest AI processing chips on the market – ones that typically power smartphones – Camera Intelligence has created a vertically-integrated AI technology stack, which allows them to rapidly experiment with and embed AI software.
“We are thrilled to support Camera Intelligence in their mission to democratise professional content creation,” said Jordan Crook, Partner from Betaworks. “Their innovative approach to integrating AI into the camera workflow has the potential to transform how creators and businesses produce content.”
The funding round marks the latest milestone in Camera Intelligence’s ongoing evolution, as the company advances its mission to develop smarter camera systems – transforming cameras from passive observers, into intelligent collaborators.
Camera Intelligence will be launching its LLM functionality to iOS users in autumn 2025.
Susan Bowen, CEO of Digital Catapult, said: “As part of our focus on supporting the best and brightest UK deep tech companies to scale, this investment further enables a breakthrough solution harnessing AI and advanced imaging technology to drive deeper innovation in the creator economy.
“As demand for high-quality content creation methods increases, innovative startups like Camera Intelligence deliver scalable, industry-ready solutions which empower creators and transform digital media production.”
Read the orginal article: https://www.eu-startups.com/2025/09/londons-ai-camera-startup-camera-intelligence-closes-e1-7-million-for-its-llm-powered-camera-of-the-future/
