GREÏ, a Kaunas-based DeepTech startup, has raised €650k in pre-Seed to expand its AI-powered operational intelligence platform, which helps businesses with large physical sites detect risks and inefficiencies in real time.
The funds, invested by the Baltic VC fund FIRSTPICK, will be used for product development, team expansion, and further rollout across European markets. Marking a significant turning point, as the startup moves from product development to real-world implementation.
“Even with all the right hardware in place, companies often struggle to get a clear picture of their facility’s operational health,” said Giedrė Rajuncė, CEO and Co-founder of GREÏ. “Our platform combines these systems into one view and uses AI to highlight risks, delays, and failures as they happen. This helps teams respond quickly and reduce errors as well as make changes for better effectiveness.”
Founded in 2024, GREÏ is an AI-powered operational intelligence platform designed for businesses with large physical sites, such as warehouses, factories, and retail chains. It connects to existing infrastructure, such as cameras, to help organisations monitor operations, identify safety issues, and improve efficiency in real time.
The founding team brings 14+ years of industry experience, combining security and manufacturing expertise with a background in scalable B2B software. Co-founder Saulius Tvarijonas previously helped build the cybersecurity firm CUJO AI.
Rajuncė adds: “This round gave us the push we needed to move from building to executing,” she said. “Companies are under pressure to do more with fewer people, less time, and tighter budgets. We’re no longer just testing ideas, but seeing how they work in real situations and can make a real difference. Operational effectiveness and AI isn’t just about saving money anymore; it’s about making everyday operations safer, more predictable, and easier to manage.”
According to GREÏ, manufacturing, logistics, and retail operations are increasingly strained by operational blind spots and false alerts. Businesses with large physical footprints struggle to maintain real-time awareness of their sites, despite the presence of cameras, sensors, and alarms, as the vast amounts of data and footage collected are difficult to manage.
These visibility gaps are expensive, as unplanned downtime alone costs the average factory €100k+ per hour. While In the U.K., the total costs from workplace fatalities and self-reported injuries were estimated at €25 billion.
GREÏ looks to tackle this problem with their AI-powered platform that helps companies monitor operations, detect risks, and respond faster, before failures escalate.
GREÏ’s platform connects to a site’s existing cameras to create a unified, real-time overview of operations. Its system detects everything improperly sorted waste to violations of workplace safety rules, and then alerts the right teams with actionable insights.
“We backed GREÏ because they’re solving a critical, overlooked gap in operational effectiveness and intelligence. The team combines deep industry expertise with real execution power. We’re excited to see them set a new standard for AI-enabled physical infrastructure across Europe,” said Marijus Andrijauskas, Partner at FIRSTPICK.
The investment will allow GREÏ to expand its core team, build its modular AI architecture, and begin onboarding early customers. With plans to connect over 500 active cameras and launch the whole platform in 2026, the team is now preparing to raise a Seed round to drive international growth and deeper product innovation.
GREÏ is now seeking Seed-stage investors with expertise in enterprise SaaS, industrial tech, or AI infrastructure, particularly those with strong networks in Western Europe, Scandinavia, or Japan. The company is also building strategic partnerships in security and automation to accelerate cross-border expansion.
Read the orginal article: https://www.eu-startups.com/2025/08/lithuanian-deeptech-startup-grei-raises-e650k-to-bring-ai-monitoring-to-complex-industrial-and-retail-sites/
