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Home FINTECH

Lithuania’s Veli lands investment to develop crypto solutions for financial advisors

Arctic Startupby Arctic Startup
February 17, 2025
Reading Time: 5 mins read
in FINTECH, SCANDINAVIA&BALTICS, VENTURE CAPITAL
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Lithuanian FinTech startup Veli has raised a high six-figure investment from Omorika Ventures to advance its crypto portfolio platform designed for financial advisors and wealth managers. The funding will support the development of an API for crypto brokerage platforms, a solution for private banks, and team expansion in both development and sales. With a focus on the European market and planned expansion into the Middle East, Veli is also participating in Katapult Accelerator, which offers matching funds of up to €300K. Founded in 2022 by Stevan Radonjanin and Marko Selaković, the company integrates AI-driven market insights and compliance with MiCA regulations, aiming to facilitate professional crypto asset management as financial institutions increasingly explore digital investments.

Veli is a crypto portfolio management platform designed to support financial advisors and individual investors in structuring and managing digital asset portfolios. The platform offers a web portal for advisors and a mobile app for individual investors, providing access to investment strategies and market insights. Founded by a team with experience in finance, crypto, and investment strategy development, Veli was created to address common challenges in crypto investing, such as market research, strategy selection, and portfolio management. Currently, financial advisory firms using Veli manage over €10 million in assets. The company is also exploring tokenization of real-world assets, aiming to broaden access to alternative investments. With a fully remote team, Veli continues to develop tools for professional and retail investors navigating the digital asset space.

“We launched Veli with the idea of helping investors who are new to crypto and the tokenized economy, to help them invest like experienced professionals. What we recognized is that most people still prefer contact with a real person, so we created a platform that allows professionals to manage their portfolios,” explained Stevan Radonjanin, Co-founder and CEO of Veli.


“The fact is that most crypto applications are complex and difficult to use. That’s why we placed great emphasis on user experience, creating an intuitive platform for both financial advisors and their clients. We also used the latest technologies and built a scalable architecture from the start, allowing us to easily add new services and adapt the platform to the needs of banks and other financial institutions that have recently shown great interest in entering the crypto industry,” noted Marko Selaković, Co-founder and CTO of Veli.


“Veli has created something that we believe the financial industry is lacking—a platform that allows financial advisors to easily access the crypto market, manage their clients and their portfolios, and use mathematically developed investment strategies. Our goal is to support founders who are redefining industry standards” said Miloš Matić, Managing Partner at Omorika Ventures.

Click to read more funding news.

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Read the orginal article: https://arcticstartup.com/veli-raises-funding/

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