ScorePlay, an AI-powered platform innovating sports media management, has secured €12.5 million in a Series A funding round in order to fuel the company’s expansion and support ongoing platform innovation.
The investment was led by Harry Stebbings’ 20VC, with participation from Alexis Ohanian’s Seven Seven Six, APEX Capital, and several high-profile strategic investors, including NBA star Giannis Antetokounmpo’s BYL Ventures, former Formula 1 world champion Nico Rosberg, footballer Alex Morgan’s Trybe Ventures, FIBA (the International Basketball Federation), and other athletes such as Pat Cummins, Edouard Mendy, Aïssa Mandi, and Ciryl Gane via LORi6 Ventures.
Started by a French founding team, the Scoreplay team is today distributed between offices in New York and Paris, and with smaller representations in London and São Paulo.
Harry Stebbings, founder of 20VC, highlighted the shift in the sports industry: “Every sports organisation will become a media company, as a result every athlete must leverage media to build an engaged fan base. ScorePlay is the best solution sports organisations have to step into that future, bringing together their media, marketing and content teams – as well as sponsors, athletes and fans.”
Founded in 2021 by Victorien Tixier and Xavier Green, ScorePlay was developed in response to the growing demand for real-time, streamlined content distribution in the sports industry.
As leagues, teams, and federations face mounting pressure to deliver media across multiple platforms, the company’s AI-driven infrastructure enables instant tagging, organisation, and multilingual distribution of content. With an emphasis on automation, ScorePlay simplifies content workflows for broadcasters, sponsors, and athletes alike, ensuring faster and more efficient media operations.
In just four years, the platform has already become the central hub for over 200 sports organisations worldwide, including 50+ U.S. teams across the NBA and NHL, over 100 European clubs from the Premier League, LaLiga, and Bundesliga, and 50+ leagues and federations, such as MLS, NWSL, and international governing bodies in basketball, volleyball, and skiing. Since its launch, ScorePlay has maintained a “perfect client retention rate“, underlining its value in the sports industry.
“ScorePlay’s growth and impact over the past year have been remarkable, and we were blown away by the reception to the platform at the inaugural Athlos in September,” said Alexis Ohanian, founder of Seven Seven Six. “They’re setting a new standard for the industry and this was obvious in the founding days of Angel City FC, which is why we invested then and every round since.”
Coming on the heels of 3x year-over-year growth and profitable at the time of funding, ScorePlay’s €12.5 million Series A will fuel the company’s expansion and support ongoing platform innovation. With €19.3 million in total funding, and backing from industry leaders and top-tier athletes, ScorePlay is poised to lead the next era of sports media management.
Read the orginal article: https://www.eu-startups.com/2025/02/scoreplay-scores-big-with-e12-5-million-to-transform-sports-media-management/