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Home REAL ESTATE

Swedish GYMPAK strengthens Nordic presence with strategic partnership and new sales director

Arctic Startupby Arctic Startup
May 17, 2024
Reading Time: 5 mins read
in REAL ESTATE, SCANDINAVIA&BALTICS
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Gympak, the innovative clothing and tech company based in Helsingborg, is ramping up its presence in the Nordic region by partnering with Global Sales House and appointing Joachim Svensson as Sales Director. This strategic move aims to enhance Gympak’s reach in the hotel, spa, and resort industries while accelerating product innovation. Svensson, bringing a wealth of sales experience, will lead efforts to deepen customer relationships and drive growth. The partnership, commencing in May, highlights Gympak’s commitment to evolving and meeting customer needs, with plans to introduce new mental health-focused products and expanded clothing packages.

“Joachim brings with him extensive experience in sales and a deep commitment to customer relationships. He is passionate about developing both companies and businesses and will do everything to make a difference for both our existing and future customers. Therefore, Joachim and his team are a perfect match for Gympak,” says the company’s CEO, Jone Sølvik.

With headquarters in Ängelholm, Global Sales House will be responsible for selling Gympak’s products and services to the hotel, spa, and resort industry in the Nordics, and the collaboration begins in May.

“I have followed Gympak since its inception, and I am in love with its concept and the people involved in and around the company. I am incredibly excited and, together with my team, look forward to helping hotels in the Nordics make an even greater difference for their guests,” says Joachim Svensson with a big smile.


“We at Gympak receive significant interest from other parts of the world. Not only potential customers but also companies that want to represent us in their market, which is flattering,” says Jone, continuing, “Our domestic market is always very important to us, and our existing customers are paramount. We want to be the favorite supplier for all our customers, and to do that, we always need to be on our toes and evolve.”

Gympak’s target audience includes hotels, businesses, gyms, and sports clubs of all sizes, and at the moment, the company has 3 products.

“Our existing customers have welcomed us with open arms and already requested that we develop new products and services. First up is within mental health, and then it will be new clothing packages,” reveals Jone.

Click here to read more community news.

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Read the orginal article: https://arcticstartup.com/gympak-partners-with-global-sales-house/

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